Illustrative examples: third-party costs and business outcomes below are assumptions, not FlowEdge quotes or guaranteed results. Current FlowEdge plan prices, mandatory setup and overage are shown on the receptionist pricing page.
The £30,000 Hello
The average salary for a full-time receptionist in London is ~£28k-£32k. Add NI, pension, and overhead, and that seat costs you £40k/year.
For that price, you get:
- 40 hours of coverage a week.
- Someone who can handle 1 call at a time.
- Potential for sick days and holidays.
The AI Alternative
FlowEdge AI receptionist plans are £99, £199 or £349 per month, plus mandatory one-off setup of £300, £400 or £550 respectively. Additional minutes are £0.19 per minute, invoiced in arrears.
For that price, you get:
- 168 hours of coverage a week (24/7).
- Infinite concurrency (can handle 500 callers at once).
- Zero missed calls.
So, Fire the Receptionist?
No. You promote them.
The most successful clinics we work with move their front-desk staff into "Client Success" roles. Instead of answering "Are you open today?" 50 times a day, they are calling high-value patients, managing complex referrals, and greeting people with a smile when they walk in the door.
Let the AI handle the phone. Let your people handle the people.